5 Ways to Prep Your Business for the Holiday Season

Here are 5 easy ways to boost sales during this busy season with your scheduling software!

We all know how busy the holiday season can be and with some of the biggest spending days of the year coming right up, you need to be prepared for all the traffic. Clients will be booking up your appointments and still expecting quality experiences in store! With these methods, you can focus on strong marketing strategies for your business and deliver on the remarkable service your clients deserve.

Woman in Santa hat buying an online small business gift card in front of christmas tree

 
1. Sell online gift cards

A recent study found that approximately 75% of consumers regularly purchase gift cards from businesses. Want your local business to be included in those sales? With Envision Cloud Software, your clients can purchase online gift cards through your website. You can also encourage promotions through email campaigns customized for the holiday season with our easy, professionally designed templates. 

Gift card promotions for small business bundles for the holidays
2. Promote gift cards

Another way to boost your revenue in the holiday months is to advertise gift card promotions. Clients love to give and receive gift cards for their favorite local businesses. Make sure that you are on their shopping list! There are many different options to develop incentives for gift card purchases like “buy a $100 gift card, get an additional $20 gift card for free” or create a package deal such as “buy 3 gift cards, get one free”. You can also discount gift cards by percentage or add a bonus amount based on the amount purchased within your Envision Cloud Software.

 
realistic salon with gorgeous green salon chairs3. Offer Packages

Within our scheduling software, you can design package offerings and group services and products to market to your clients. You can package these services and recommendations in one holiday bundle. As an example, after certain treatments, clients are always recommended particular retail products to pair with the service to promote better upkeep. Additionally, you can propose family bookings with a combination of services for multiple people. Each option can be marketed as holiday specials for clients to maximize sales during the holiday season.

4. Provide Easy Check-In & Check-Out Options

When your schedule is booked up for the day and you’re looking for ways to save time, it helps when clients can fully check-in and out on their own. Clients can use the Custom App check in feature or your business can download the Envision check-in app on a tablet to place by the front desk. We know how tricky it can be for employees to take on all the front desk responsibilities when your business is packed. This frees up the front desk representatives to focus their attention on finalizing retail sales and other upsells. While staff generates more profit for the business, the clientele experiences an effortless and efficient reception process.

Mobile Payment for pet grooming software
5. Send mobile payments
Along with the expedited front desk through the My Dash app or kiosk,
 your clients and employees can take advantage of the convenient transaction options offered with our scheduling software. Mobile payments are the wave of the future and we are seeing more and more efficient options offered for clients. With this time saving option, clients and employees can focus more on their interaction. With mobile payment from Envision Cloud Software clients can pay for their service right from the phone.

 

Sources: https://www.entrepreneur.com/business-news/why-small-businesses-should-include-gift-cards-in-their/289675

https://www.businesswire.com/news/home/20191010005244/en/2019-Small-Business-Gift-Card-Study-Highlights-Benefits-to-SMBs

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